3 Essential Recruiting Tips for Growing Companies
People are among the most valuable assets that a company can have. The ability to recruit, hire, and retain the right people often makes the difference between success and failure.
Unlike larger organizations, companies that are growing often don’t have established capabilities when it comes to recruiting and human resources.
For those relatively new to the hiring process, this article is for you. Here are 3 tips to help you hire like a pro.
1. Exposure, exposure, exposure
Put yourself out there. If you limit job postings to only a few places, you are likely to miss out. Advertise everywhere possible (within reason). This means not just posting to a few job boards or groups, but also leveraging social media posts, email groups, and even direct contact to people who might be interested or be able to make referrals. There are many benefits to increasing your applicant pool including:- A more representative sample of the possible range and types of applicants
- Increased chances of getting an application from “the ideal candidate” (especially if “the ideal candidate” is relatively rare)
- The ability to be more selective when you do make hiring decisions
- The ability to establish a candidate pipeline. Contact information from interested applicants can be used to more quickly recruit and fill future openings
2. Forget what you think you know about supply and demand
Employers have every right to expect an effort from applicants. Why would you hire someone who doesn’t do their best to showcase their talents and make a positive impression? But the same principle cuts both ways. It is important—at every step of the process—to create a compelling brand for your company, your culture, and the job itself. Think of it like marketing and sales:- If you want the best people to apply for the job, you need an appealing message about the company and the job that will encourage them to actually apply
- If you want the best people to accept an offer, you need to convince them that they actually want to work for you