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Job Fit vs Culture Fit: What Predicts Retention?      

Employee sitting at his laptop and smiling with a coworker.

When making hiring decisions, talent acquisition specialists have to determine whether or not a candidate is likely to succeed in a role. Success naturally encompasses employee retention; after all, organizations need competent employees who can perform the job effectively and remain committed over a period of time.  

Considering this, it’s often debated whether job fit or culture fit is the better predictor of employee retention. This post dives into the concepts of both, as well as the data surrounding them as indicators of employee retention. It also gives HR leaders a reliable framework for making lasting hiring decisions with both dimensions of fit.    

Tale of the tape: Job fit vs culture fit

Job fit revolves around how much a candidate’s skills, abilities, knowledge, and experience match the requirements of a particular job. It’s a foundation for skills-based hiring because it focuses first on the demands of the role.   

If you’re hiring a software developer, a candidate will have a job fit if they can:

  • Understand programming languages, databases, and relevant tools 
  • Write, debug, and improve codes 
  • Break down ambiguous technical problems and generate solutions
  • Explain technical decisions clearly 

Culture fit refers to how much a candidate’s values, attitudes, behaviours, and preferred ways of working align with the values and job-relevant norms of an organization. It gauges whether a person can work well within how the organization functions.  This definition is different from the popular understanding of culture fit, which is that “this candidate looks like our people”. 

Unfortunately, the popular definition is a misinterpretation that causes hiring teams to select candidates who resemble those already in the organization. Evaluating candidates on this basis is a screening error because the similarity functions as a proxy for compatibility and skills. 

However, the legitimate version of culture fit is not dependent on such bias. Instead, it assesses whether the person can succeed in the way the organization operates without having to compromise personal values.    

Research shows that 35% of workers would pass on the perfect job if the company culture did not align with their values, while 15% have actually turned down job offers due to cultural misalignment. What’s more, 91% of managers prioritise candidates who match their company culture over those with just strong skills and experience.  

These findings suggest that culture fit is a better predictor of retention than job fit.     

How to approach job fit and culture fit for a stronger retention prediction  

Employee retention is a multifaceted issue, and there are different reasons why employees leave. A person lacking job-relevant skills might be unable to succeed in a role even if they love the organization’s culture and share their values. 

Likewise, a person may excel at a job but leave the organization because they’re not comfortable with the management style or values.

Also, the relative importance of each one depends on the industry, stage of the organization, and type of job. A highly technical role will prioritize job fit, while a super-collaborative organization will rank culture fit higher.

So, neither should be neglected in the quest for employee retention. Here are two effective ways to approach culture fit and job fit to design a more defensible framework for making hiring decisions that stick.   

Structure the measurement of culture fit 

As important as culture fit is, it’s worth mentioning that without structured, consistent measurement, it can do more harm than good.

Structured, consistent measurement of culture fit involves using a standardized, job-relevant process to assess candidates. It turns the vague idea of people fit into evidence that a candidate’s work values and behaviors are compatible with the organization’s explicitly defined values. 

To ace this measurement, consider:

  • Identifying specific observable behaviors and defining what they look like at work 
  • Establishing a scoring rubric
  • Posing the same set of behavioral and situational questions to candidates
  • Rating candidates against the same scoring system 
  • Checking whether the scores reliably predict outcomes 

This will ensure that values are assessed without the influence of personality similarity. It will also track the correspondence of culture fit scores to better retention and performance over time to validate the assessment’s prediction.

Blend the assessment of job fit and culture fit 

Leaning heavily on one type of fit often leaves a loophole. Talent acquisition professionals need to merge job fit and culture fit to build a more reliable framework for making enduring hiring decisions. 

Combining job fit and culture fit recognizes that the two aren’t competing, mutually exclusive predictors. They answer two different questions, and assessing for both can lead to a stronger prediction of retention and performance.

You can effortlessly measure these two dimensions of fit using Jules AI Copilot’s pre-hire assessments. This tool gauges both job-relevant abilities and culture fit using validated, bias-tested functionalities. This takes gut feel out of the equation and boosts your chances of hiring candidates that will stick around.

A good hire should be fit for the work and the workplace. Only then will they last in the organization.